What Can B2B Learn From TED Talks? Turns Out a Lot.... Can B2B tell a gripping narrative? Can an ad, case study, blog post, or customer testimonial be compelling? Absolutely. (I great place to see this done expertly, is Lou Hoffman’s Storytelling Through a Business Prism blog ishmael’s Corner. A blog dedicated to the real world application of B2B storytelling.) While it is harder to weave a tell with dry business details, you can if you go further and connect with the people behind that story. What is their journey in human…